Online Store

Getting your website Christmas-ready

How to give your website a Christmas makeover

Christmas isn’t just a time to put up a tree and decorate your home. During the holiday season, website owners can get creative and upgrade their website design to make their page more festive. That way customers can get into the Christmas spirit too. If you’re looking to make your website more holiday-friendly, read on to explore our practical and creative tips. Only Christmas dinner will be...

Online payment gateways: PayPal alternatives

Payment gateways that you should know about

Just a few years ago, the prospect of paying for goods and services online was unimaginable. But in many industries today internet shopping has overtaken high street retail. As a result, online payment services like PayPal have become very popular, with many customers considering them a decisive factor when shopping online. So how do these payment gateways actually function? We’ll explain this...

Online payment methods: an overview

Online payment methods in e-commerce

Thanks to constantly evolving technology, purchasing goods online is becoming ever more convenient, with retailers and service providers alike taking advantage of the internet’s marketing potential. Despite these developments, the risks involved in online transactions remain a major deterrent for many people. That’s why it’s crucial for retailers to provide reliable and secure payment methods in...

The best PayPal alternatives

The 7 best alternatives to PayPal at a glance

Americans love shopping online because it’s so convenient. Fast, easy, and secure payment methods have contributed to the rise of this sector. Until recently, online payment systems were heavily dominated by one industry heavyweight: PayPal. But not everyone is enthused by this payment method, having been criticized for both security as well as data protection issues. Fortunately, there are plenty...

Tips for legal certainty for your online store

How to make your online store legally watertight

In recent years, many online stores found themselves receiving warnings due to not properly adhering to website legalities. Given the growing number of online businesses, it’s not surprising that companies are now springing up, which specialize in identifying legal violations and then fining the operator. Therefore, it’s all the more important to understand the legal basics of your web store to...

Click and Collect

What is Click & Collect and how do you get started with it?

Ordering food or goods online has become a habit for many. The advantages are obvious: products are rarely out of stock and delivered right to one’s doorstep, making this a very convenient way to shop. However, Click & Collect provides an alternative to traditional home delivery, allowing customers to pick up the goods they ordered online. In this article, we’ll discuss its advantages and how you...

What is dropshipping?

What is dropshipping?

Dropshipping is an e-commerce business model that allows an online shop to sell items without having to stock or ship them itself. Instead, deliveries are made via a wholesaler or directly via the manufacturer. In this article, we will go over how this type of collaboration comes about, why it is so successful and what you need to do it.

Traditional marketing vs. online marketing

The right marketing mix: online vs. offline

Online or offline advertising: which marketing method should you choose for your business? The answer is both; traditional marketing and online marketing go hand in hand. While print and TV campaigns can get your brand noticed in the public eye, SEO and SEA measures aim to personalize online advertisements to specific user groups. Both types of marketing have their advantages and disadvantages, so...

Audit compliance

Audit compliance: Definition and what it means for the cloud

Storing data in electronic form is part of daily life. However, the more confidential the data being stored is, the more important security provisions become. So-called audit compliance, which already applies to documents of a commercial or tax-related nature, is playing an increasingly important role in the digital enterprise of the future.

WooCommerce vs. Magento

WooCommerce vs. Magento: A direct comparison of the two online shop giants

Nowadays, there are a large number of applications available to you for creating and managing your own online shop. The two options WooCommerce and Magento show that these different applications do not always follow the same approach. In our comparison article, we will highlight the advantages and disadvantages of both of these shop options and compare key features, such as ease of use for...


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