Traditional e-mail is still a big part of online communication for private and for business use, with many users typically opting for Outlook as their e-mail client. But many private users and small businesses often look for Outlook alternatives, since Outlook can often end up...
The most effective system break-ins often happen without a scene. Instead of disrupting central network devices with DDoS attacks or sneaking through onto operating systems with Trojan horse techniques, hackers increasingly try to exploit the human security gap. There are various...
These days, credit card fraud primarily takes place on the internet. Criminals use hacked information to take advantage of customers, retailers, and banks. In order to make internet purchases more secure, credit card companies like VISA and Mastercard have released a new version...
When it comes to making payments on the internet, customers favor security and convenience over everything else. The payment process shouldn’t take long and must meet data protection requirements - after all, this is very sensitive data. Regarding PSD2, the EU is presenting a new...
Professionals use video editing software to create amazing films. However, video editing is not just for professionals. The best video editing programs of 2019 manage a balancing act between suitability for amateurs and professionals. With the right video editing software, you...
So you think Alexa can do a lot? Well, it’s now possible to add even more capabilities to the smart Amazon Echo speaker. If you network it with external providers, you can extend the pre-configured functions with different applications. With Amazon Alexa Skills, Alexa becomes a...
Website operators usually like it whenever their content is shared on social media. However, occasionally the way it is displayed leaves much to be desired. The Open Graph protocol (OGP) allows you to optimize your website’s preview. Using Open Graph tags can help generate more likes and clicks.
Having your business registered with Google Maps is essential for business owners. The first step towards doing this is registering with Google My Business: The search engine leader’s business directory. We will guide you through the sign-up process with step-by-step instructions – from your Google login to confirmation of company affiliation.
Snapchat’s recipe for success is that images and videos that have been sent are automatically deleted immediately after they have been viewed. However, many people will eventually want to delete their Snapchat account completely. There are several possible reasons for this – the question of data protection could be one. However, this function is not available on the app, you have to go elsewhere...
It doesn’t matter whether you’re in school, at university, or in an important workplace meeting: a professional presentation can support any point you are making and help give the speaker a clear background to visualize ideas, plans, and perspective. When it comes to the software for this presentation there’s one household name that stands out: Microsoft PowerPoint. But there are numerous free...
Many companies perceive file management as a tiresome duty. But a well-organized file management system is one of the most important factors for smooth business operations. A possible solution for maintaining maximum control of all saved data is a local file server. We show you what this server model involves.
Use customer journey mapping in order keep track of your customer’s behavior. Only those who qualitatively evaluate customer experiences’ on central contact points, so-called touchpoints, are able to sustainably improve the interaction with their target groups. In just six steps, we’ll show you how to create a customer journey map for optimizing the buying decision process.
Every company wants to work close to the customer, to focus on the user. However, many companies only use averages and statistics as a basis. This is not how to reach the individual buyer. Personas are different. They are based on real people and reflect the heterogeneity of the target group. What do you have to pay attention to?
The English version of Quora has already established itself as a major question-and-answer portal and has been growing its dynamic community since 2010. Quora is a knowledge portal where users can communicate respectfully with each other. Quora combines the best elements of the social media, question-and-answer site, and discussion communities.
Hashtags – keywords for social media posts – bundle content together and enable internet users to take part in public discussions with their own posts on various topics. Hashtags are relevant when it comes to social media marketing. By adding keywords to posts, it enables you to specifically address interest groups. We will tell you what to consider when selecting and using hashtags and will...
Cloud storage can be used for a variety of functions including sharing photos, collaborating on documents and backing up important files. There are loads of cloud storage solution providers to choose from. In the following article, we will compare two of the longest standing ones out there and their key features. Dropbox vs. Google Drive – which provider should you choose?
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