SEO

Getting your website Christmas-ready
How to give your website a Christmas makeover
  • Web design

Christmas isn’t just a time to put up a tree and decorate your home. During the holiday season, website owners can get creative and upgrade their website design to make their page more festive. That way customers can get into the Christmas spirit too. If you’re looking to make your website more holiday-friendly, read on to explore our practical and creative tips. Only Christmas dinner will be...

How to give your website a Christmas makeover
The most important SEO tools at a glance
10 SEO tools compared
  • Search engine marketing

When you want to run a successful web business there’s no way of getting around Google and search engine optimization or SEO for short. Once a secret marketing practice, there are now plenty of useful SEO tools available to guide beginners in finding and adding keywords and ranking and boosting the performance of their website.

10 SEO tools compared
Google Discover
Google Discover – How to use it for SEO purposes
  • Search engine marketing

You can find Google Discover reports on the Google app on your tablet or smartphone directly under the Google Search function. In this article, we will tell you about Google Discover and its functions in more detail, as well as the differences from and similarities to a normal Google Search, how you can use Google Discover for search engine optimization (SEO), and what websites this is helpful...

Google Discover – How to use it for SEO purposes
Amazon SEO: Simple means to higher sales
Amazon SEO: Improve your Amazon ranking
  • Search engine marketing

Those who want to sell online often can’t avoid going to Amazon with their own online shop. The sales platform is one of the most important e-commerce magnets in the world, which is why good placement in the Amazon search results is highly competitive. Like classic search engine optimization, Amazon SEO has developed into an important success strategy for this reason. If you understand the...

Amazon SEO: Improve your Amazon ranking
Amazon keyword tools for better e-commerce rankings
Amazon keyword tools: the best solutions for Amazon keyword research
  • Search engine marketing

If you want to improve the visibility of your products on Amazon, eBay, or your own online shop, keywords are important clues. If you know how users search for particular products online, then you can use this to your advantage and edit the titles, product descriptions, and so on, appropriately. Amazon keyword tools are helpful and play an increasingly important role – and not only for the biggest...

Amazon keyword tools: the best solutions for Amazon keyword research
Multiple Domain Strategy
Multiple domain strategy for SEO
  • Domain tips

Traditionally, the contents of a website are placed under a single domain. In some cases, it is advantageous to distribute web content across multiple domains. The most important thing here is the right strategy, otherwise you risk issues when the content is ranked. In this article, we explain in which cases it makes sense to use a multiple domain strategy and what needs to be considered.

Multiple domain strategy for SEO
Sales opportunities in mobile commerce
Mobile commerce: a mall in the palm of your hand
  • Online sales

Try as you might, there’s no getting away from mobile commerce. This platform has experienced continuous growth in the past few years, establishing itself as a vital area of online commerce. These days, traders can generate as much as one third of their revenue through purchases made on smartphones and tablets. Finding success in mobile e-commerce relies on two main things: creating a thoroughly...

Mobile commerce: a mall in the palm of your hand
WordPress multi language
How to build a multilingual WordPress website
  • Blogs

Increased traffic or visibility in search engines or an improved corporate image are just some of the advantages for setting up a multi language WordPress site. Find out when a multilingual site is suitable and which solutions are available for the implementation of your multilingual WordPress website.

How to build a multilingual WordPress website
What is a subdomain?
What is a subdomain?
  • Domain administration

Most people will have launched a mobile website with the prefix “m.” at some point. Or maybe you’ve landed on an English-language page with an “en.” in front of it? In both cases, you have called up a subdomain. But what is a subdomain? And when does it make sense to use one? We’ll discuss the purpose of a subdomain and how relevant subdomains are for SEO.

What is a subdomain?
The most important Google updates at a glance
From Panda to Penguin: the main Google updates at a glance
  • Search engine marketing

It took less than two decades for Google to rise to power. The search engine giant determines what can be found online and decides whether web projects are successful or not. If you want to appear at the top of the search results, you have to abide by Google’s guidelines – even those that are regularly changed and continually tweaked through algorithm updates. Here are the main Google updates of...

From Panda to Penguin: the main Google updates at a glance