With the mobile first strategy, website creation is optimized for mobile devices first. And for good reason because Google’s mobile first indexing has been using mobile landing pages as the basis for indexing since 2021. We show you what you need to look out for if you want to…
For professional and aspiring creatives, InDesign and other programs from Adobe are standard tools of the trade. Quality software and a brand name come at a cost though. The monthly fee that Adobe charges can be discouraging for both freelancers and smaller businesses. Luckily,…
It’s amazing what digital photography is able to achieve these days. However, you don’t necessarily have to fork out for fee-based programs in order to create individual albums and optimize images. We show you the best free Lightroom alternatives that you can use to manage and…
Adobe Illustrator is by far the most widely used vector-based graphics program and many professionals swear by it. However, the software also comes with a hefty price tag. In contrast, there are also some vector graphics programs that are available free of charge. What free…
For many years now, optimizing images on a smartphone or tablet has been viewed as just another step in the photography process. With digital technology becoming ever more sophisticated, photo-editing apps that can be installed directly on mobile devices look and perform in an…
Ruslan GrumbleShutterstockA well-crafted logo is a symbol of your company's identity, conveying its values in the most concise way possible. Thankfully, various professional software programs for designing logos are available to help you craft a logo that accurately reflects your brand. From free to paid…
Mike TaylorShutterstockYour logo looks super sharp on your website, but is coming out fuzzy on social media or in print? That’s due to the logo size. To put your best foot forward on every platform, try to design a logo that looks good in many sizes so that it will look just as good on a business card…
Billion PhotosShutterstockThere are a wide variety of logo formats used for print and digital media. Which format is the best for your logo will depend on a variety of factors. So what’s the difference between a PDF, JPG, PNG, and SVG file? Keep reading to find out about the various logo file types, color…
kozirskyShutterstockLogos are the first point of contact with your brand for most potential customers. That’s why it’s important that your logo is original, easy to understand and uses the right colors. Keep reading to find out what factors influence color perception, what the effects of different…
Fixed guidelines about design and branding are essential for a professional and serious web presence. Companies usually outline these in what’s known as a style guide. These serve as outlines for web designers and editors, and have the aim of presenting companies or institutions…
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