E-mail marketing trends
9 email marketing trends for 2023
  • E-mail marketing

To ensure that your newsletter campaigns continue to be effective in the future, you shouldn’t miss out on these email marketing trends in 2023. There are even more automation possibilities, new design options and stricter data protection. In our article on this year’s newsletter email trends, we explain what you should look for in your future strategies and how you can enhance your email...

9 email marketing trends for 2023
Office 365 licensing model cost overview
Microsoft 365 pricing: Microsoft 365 – part three
  • Technical matters

Microsoft offers the popular cloud-based Office suite as a subscription. In addition to popular applications such as Word, Excel, PowerPoint, Publisher, Outlook, and Access, Microsoft 365 also includes online services, such as OneDrive cloud storage and SharePoint’s content management system. We provide you with an overview of the software’s main user plans for private users and business...

Microsoft 365 pricing: Microsoft 365 – part three
Buying Office 365 online
Buying Microsoft 365 online: Microsoft 365 – part one
  • Technical matters

Microsoft 365 is Microsoft’s way of offering its beloved productivity software in the cloud. Users can benefit from numerous functions that enable central data storage and collaborative editing of documents, presentations, spreadsheets, and more. When it comes to buying Microsoft 365, you’ll need a subscription – instead of a one-off payment like the traditional desktop installation of Office,...

Buying Microsoft 365 online: Microsoft 365 – part one
Office 365 vs. Office 2016: the models in check
Microsoft 365 (formerly Office 365) vs. Office 2016: a comparison of both models
  • Technical matters

With Microsoft 365 (formerly Office 365), Microsoft introduced a subscription model for the popular software package for the first time. Instead of paying a one-off fee for the license, as with Office 2016, you pay a monthly or annual fee for the use of the included programs such as Word or Excel. The advantages and disadvantages of both models are shown in our comprehensive comparison: Microsoft...

Microsoft 365 (formerly Office 365) vs. Office 2016: a comparison of both models
How to create an email group in Gmail
How to create an email group in Gmail – a guide
  • Technical matters

Whether while working on a team project or in private when sharing something with a group of friends: If you want to send an email to several people at once, you can easily create an email mail group in Gmail for this purpose. In this article, we will show you how to create a Gmail group email step by step.

How to create an email group in Gmail – a guide
Outlook distribution list
How to create and manage distribution lists in Outlook
  • Technical matters

Do you regularly send messages to specific groups of recipients? If so, you can make e-mailing easier by creating preconfigured distribution lists in Outlook. You can create contact groups and distribution lists in the online version as well as the desktop version of Microsoft Outlook. This illustrated step-by-step guide will show you how.

How to create and manage distribution lists in Outlook
Find email address
How to find the correct email address
  • E-mail marketing

A successful outreach campaign depends on your emails actually reaching your intended contacts. That’s when it becomes all the more important that you find the correct email address of your recipients. Read on to explore how you can find an email address, the tools that are available to this end, and what tricks you can use to search for an email address quickly.

How to find the correct email address
Outlook emojis
Outlook emoticons: Fill your emails with emotions and more
  • Technical matters

A picture says more than a thousand words – this proverb also explains the immense popularity of emojis. Smileys, in particular, have long shaped digital communication. They play an important role not only in text messengers, but also in email services like Outlook. But the question arises as to how to insert smileys in Outlook. We show you how to do it step by step.

Outlook emoticons: Fill your emails with emotions and more
Goodbye email to coworkers
Goodbye email to coworkers and customers: Templates and tips
  • E-mail marketing

With your goodbye email to coworkers and customers, you can demonstrate professionalism, show your sense of humor, and leave a good impression. Read our tips on choosing the appropriate tone, recipients, and timing for your message, and learn what you should and shouldn’t say in a goodbye email. Use our sample emails for inspiration when it’s time to you write your own farewell email to coworkers....

Goodbye email to coworkers and customers: Templates and tips
Gmail dark mode
Enabling Gmail dark mode: easy steps
  • Technical matters

Gmail dark mode makes it possible to use Gmail with a dark user interface on your PC or smartphone. On the one hand, it looks classy, and on the other hand, it’s easy on the eyes and the battery due to the reduced display brightness. We’ll show you how to activate Gmail’s dark theme in our practical step-by-step guide.

Enabling Gmail dark mode: easy steps

E-mail

IONOS E-mail Guide: everything need to know about e-mails

Most people couldn’t imagine a life without e-mails. Whether you use them to communicate for business or personal reasons, e-mails have practically replaced traditional letters. Over 200 billion e-mails are sent around the world each day and despite the rise in social media and instant messaging, they show no sign of slowing down. Our E-mail Guide forms part of the IONOS Digital Guide and is dedicated to the basic framework of the e-mail–from the technical security requirements to marketing strategies you should use when sending business e-mails. The contents of this E-mail Guide cater for both beginners as well as more experienced computer users.

The E-mail Guide’s target audience

The numerous e-mail tips in the guide are aimed at a wide readership, from hobbyists and novices to IT and e-mail marketing professionals. Owners of small and medium-sized companies can also benefit from articles that provide information on how to create business e-mails and build successful e-mail marketing campaigns. The e-mail guide takes into consideration that readers have different levels of IT knowledge; as well as introductory articles on FAQs (e.g. ‘How is an e-mail sent?’ or ‘What should an e-mail header contain?’) there are also more detailed and specific articles such as ‘E-mail encryption with PGP’ or ‘Creating individual newsletter templates’.

The E-mail Guide’s structure and topics

In IONOS’s Digital Guide, the E-mail Guide offers three different subcategories. Under ‘E-mail marketing’ you can read about marketing trends as well as tips on direct marketing via e-mail. The ‘E-mail security’ subcategory mainly deals with e-mail encryption and how to handle spam and phishing e-mails. Lastly, under ‘Technical matters’, you’ll find various articles about structure, operation and storage of e-mails and the corresponding software. In our guide, we provide detailed information on everything to do with e-mails, presented to you in a clear and understandable way.