Local businesses are under threat from being overshadowed by the convenience of larger online businesses. However, digitalization itself isn’t a threat, but rather an opportunity to make your own business even more well-known and successful. We’ll show you the greatest benefits that digitalization brings to businesses.
Once you have finished the development and test phases of your native mobile app, you can finally publish it in the App Store. If you want to submit and distribute an iOS app in the App Store, first you’ll have to register with the Apple Developer platform and provide various details and settings. So how exactly does one publish an app in Apple’s store?
After publishing an app on the Google Play Store, you’ll need to focus on improving the ranking of your application in the app store’s search results. Applications that receive prominent placing in these search results are likely to receive more user attention – and this usually leads to higher download figures. There are certain specialist strategies that can help your app to place more highly on...
Influencing Apple’s App Store ranking is different to the indexing for Google’s Play Store ranking: app store marketing for iOS applications is governed by different rules regarding keywords. Understanding the different factors that have an influence on Apple’s app ranking can help you in choosing how to present your iOS App and optimize it for the App Store. We’ll guide you through the different...
Mobile apps offer us information, entertainment as well as many other purposes and are a part of everyday life for smartphone and tablet users. If you also have an interesting idea for an application, you shouldn’t shy away from creating it: developing an app for iOS or Android isn’t all about programming, there’s much more to it than that. In our series on creating your own app, we’ll take you...
Many applications that run on your home PC or smartphone rely on data from the Internet—more precisely, from servers. One way for devices to communicate with each other is through web services. The technology is based on standardized formats such as HTTP, SOAP and XML. But how does it work?
It took less than two decades for Google to rise to power. The search engine giant determines what can be found online and decides whether web projects are successful or not. If you want to appear at the top of the search results, you have to abide by Google’s guidelines – even those that are regularly changed and continually tweaked through algorithm updates. Here are the main Google updates of...
Learn the basics of creating a simple Ruby on Rails application with step-by-step instructions for making a simple "Hello world" application. This tutorial is a beginner's guide for Ruby on Rails, and is designed for users with no prior Ruby on Rails experience.
Whether it’s a multiplayer game or a podcast project, the Mumble voice chat software is becoming increasingly popular. The open-source solution has an appealingly simple structure without scrimping on functions. Another advantage is that anyone can create their own Mumble server. We’ll explain all the steps of the installation, from choosing the right server package to the final configuration.
A suitable Internet address is the be-all and end-all when it comes to being found online. Thanks to new, modern top-level domains such as .beauty or .blog, the possibilities for finding a suitable name for your own web project have increased considerably in recent years. How do you buy a domain once you have found the right name? And how do you secure a domain with a TLD that is not yet...
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