Data Protection

PrestaShop – the modular system for e-commerce

PrestaShop: the shop platform with HQ in Europe and Miami

The search for the perfect software to meet your requirements of design and functionality for e-commerce can be a long and tedious affair. Some platforms just don’t quite give you the design you’re after, while others might look great but lack important shop functions like flexible payment methods, legal certainty, or optimization for mobile devices. PrestaShop was developed especially for...

Alternatives to Google

The most popular alternatives to Google

Numerous companies and nonprofit organizations offer web search services beyond the Google algorithm. The competition is usually stuck with an outsider status but they also present interesting approaches and innovative business models that don’t necessarily rely on the advertising industry. The trend toward anonymous web searches is also starting to appeal to more and more users, meaning that...

What are session cookies?

What are session cookies?

What are session cookies and what’s their purpose when surfing the internet? Compared to regular persistent cookies, session cookies are temporarily stored on a device. That means once you close down your browser, they are automatically deleted. Since these cookies are essential in order to browse websites, they are permitted under the GDPR.

E-mail marketing trends

Email marketing trends 2021: 9 ideas for the new year

To ensure that your newsletter campaigns continue to be effective in the future, you shouldn’t miss these email marketing trends in 2021: more automation possibilities, new design options, stricter data protection, and things that are made possible thanks to artificial intelligence. In our article on this year’s newsletter trends, we explain what you should look for in your future strategies and...

A case for thinking global: Germany’s Impressum laws.

Impressum law: What you need to know about special website credits

Before a website goes live, website operators should have a legal notice in place, also called an “Impressum”. Most internet pages also require a provider identification. Depending on the industry and the contents of the website, special information must be provided. Otherwise, warnings and fines may be issued.

ePrivacy Regulation: About the EU’s privacy policy

ePrivacy Regulation and its shadow! What to expect

The EU plans to significantly tighten data security online: With the ePrivacy Regulation, the collection of personal data will only be allowed following explicit allowance. At this point, it’s not certain what exactly will be included in the ePrivacy Regulation: Here, we’ve consolidated what we already know. In this way, you can develop strategies now for complying with the regulation’s...

What do EU cookie laws mean for you?

EU cookie laws and how they affect your business

Cookies can be helpful business tools, but they often toe the data protection line dangerously. As a result of this tendency towards uncertainty, the EU has introduced a new cookie policy to protect its users. The new policy makes opt-in procedures compulsory because the user must provide their consent every time. This new policy will affect any US company that does online business with EU...

General Data Protection Regulation: New rules for businesses

The EU General Data Protection Regulation (GDPR): An Overview

Since May 25, 2018, a European law on data protection has been in place. However, despite it being relevant to day-to-day business, many companies and website operators are still unattuned to the General Data Protection Regulation (GDPR). On top of this, high fines are imposed on those violating the regulations. Here we summarize everything worth knowing on the EU GDPR for entrepreneurs and online...

Gain users’ confidence with a privacy policy

Getting a privacy policy for your website

An important part of a website that many operators underestimate is the privacy policy. This notifies site visitors of the information they are disclosing about themselves and what their data will be used for. But what kind of information should this declaration contain, what has changed since the EU General Data Protection Regulation law, and how does this affect companies in the US?

What is a backup?

What is a backup and how does it effectively protect your data?

Technical issues, hacker attacks, and malware can lead to costly and serious data loss at any time. To minimize the risks, it is recommended that you perform regular comprehensive backups. It is important to have a suitable backup strategy that properly meets your specific requirements.


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