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Venomous VectorShutterstockWhat exactly is happening on my site? Which path do users take to navigate from A to B? Where do the visitors come from and why do they leave? Web analytics answers all these questions. With sophisticated technology, web analysis tools like Google Analytics allow you to track…
Dropshipping is an e-commerce business model in which an online store sells products without having to store, package, or ship them itself. Instead, all order fulfillment is managed by a wholesaler or directly by the manufacturer. This article explains how this collaboration…
Ruslan GrumbleShutterstockBringing a business idea to life requires great website ideas, which are a top priority for entrepreneurs. But what makes a good website, and where can you find ideas for your own site? And how do you turn them into compelling, sales-driven pages? In this article, we offer tips…
ronstikShutterstockFor businesses and freelancers, having a personal website is virtually essential. It acts as your digital showcase, strengthens your brand presence, and helps you reach potential customers worldwide. To truly benefit from this opportunity, you should approach it strategically and…
Rawpixel.comShutterstockThe search engine giant Google determines what can be found on the internet and thus decides the success or failure of a web project. If you want to appear at the top of the results lists, you have to adhere to Google’s guidelines – and these are regularly changed by algorithm…
Billion PhotosShutterstockThere are more than 1.2 billion websites on the internet. But not all websites are the same. If you want to succeed online, you need a site whose design, structure, and content resonate with your target audience. We present the 7 most important website types. Use our overview to…
ronstikShutterstockThe digital world evolves quickly, and what feels modern today can become outdated in no time. To stay competitive, websites must keep pace with these rapid technological changes. A well-planned website relaunch can help—and our comprehensive website relaunch checklist will walk…
StokketeShutterstockIt’s common for websites to have a membership site featuring exclusive content for registered members, aiming to convert users into loyal, returning customers over time. Discover how to password protect sections of your site, achieve conversions, and explore other important key…
tradvilleShutterstockWe’ve all seen a “website under construction” message. It’s standard—but also forgettable. A well-designed coming soon page can do so much more for your visitors and brand. Our dedicated article explains which questions it needs to address to bring visitors back and what to…
Olivier Le MoalShutterstockBy adding website ratings through reviews, comments, or feedback boxes, you give your visitors a voice and significantly enhance trust in your offerings. In this article, we explain why website ratings are becoming more crucial, the different types of ratings available, and how…