One of Animaker’s most interesting features are the many special effects that other tools don’t have. For example, you can assign individual expressions to your characters and emotions, and can change them even within the same scene. You can do this on the timeline, defining exactly what features and emotions a particular character should show at what time. You can also specify when each object should enter a scene, or when the sounds you include should begin and end. Other popular features include camera effect (zoom in and out), animated infographics, or the special Multimove effect, which allows you to move individual objects within a scene.
Disadvantages: You can only use the full range of Animaker features in the paid business version. The freeware version severely limits your access to individual design options: You cannot download or use your videos for commercial use. Similarly, maximum length for your videos is just two minutes with the free version.
Another negative aspect is the confusing program interface, where you can view all free and paid templates available. In addition, the software is quite complex to use, thanks to its many options. Since you can manually adjust all characters, objects, sound effects, and motion graphics down to the last detail, creating an explainer video takes a relatively long time.