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The main reason among others is the fact that PrestaShop is suitable for both beginners and professionals. The platform features an intuitive user interface, a lean system structure, and very simple module management. This distinguishes it from other established online store systems. Another advantage is the large international community that helps each other out: Tens of thousands of developers work together globally to continuously improve the performance and functionality of the open source project. There are also countless forums that provide expert advice. Thanks to PrestaShop's open source background, startup fees and running license fees are not required.
PrestaShop is also known for its flexibility and scalability. The software is suitable for small and medium-sized as well as for large online stores, and runs stably even on weaker servers. Even without adding extra modules, the basic version has an enormous range of functions that can be extended to suit your requirements. Thanks to more than 6,000 plug-ins and themes, any PrestaShop-based online store can be customized down to the last detail. Choose your favorites from the range of PrestaShop templates and add-ons, and create your own storefront exactly how you want it! With PrestaShop you can give your visitors an experience with added value that clearly distinguishes itself from the competition.
Thanks to multishop management, you can even operate several separate online stores via one system. The dashboard enables you to see the status of your store at any time, based on current figures and without the need to evaluate any complex statistics. You can create and edit products easily. With an extensive selection of language packages, you can tap into additional markets and target groups. You can reach your customers from anywhere - thanks to continuous optimization for mobile devices.
Security is a priority with IONOS which is why we give you the tools to create a secure online store: all PrestaShop hosting offers from IONOS include an SSL certificate. Your website will therefore run with https protocol meaning that bank transactions, user names and data transfer will be secure. You can therefore focus on creating your online store in the knowledge that your visitors will have a secure customer space.
Yes, data protection and data security are compulsory for a successful business. This naturally includes full compliance with the European Union's General Data Protection Regulation (GDPR), which came into effect on 25 May 2018. This regulation means that online merchants are obligated to ensure, among other things, that the store gives customers full rights regarding the processing of their personal data. These aspects are therefore always the top priority for the PrestaShop online store platform and in particular for IONOS as an internationally active hosting provider.
Furthermore, SSL encryption secures the data transfer between user and server according to the current industry standards. A corresponding SSL certificate is included in every qualified web hosting package from IONOS. Your website or PrestaShop uses the "https" protocol, which encrypts bank transactions, user data, and data transmission. Visitors to your online store or your entire website will always be able to browse around safely, check out your digital store window, and shop online without any worries.