Anne-Laure has been part of the IONOS Digital Guide since its inception in 2016. As an expert in the startup category, she focuses primarily on the strategic integration of SEO, GEO, and conversion rate optimization. Over the years, she has also gained extensive experience in related performance disciplines such as lead generation and native advertising. As a polyglot, she leverages her multilingual background to develop content strategies with precision and impact for international audiences.
UndreyShutterstockEveryone forgets to reply to less important emails at work occasionally – or even puts them off deliberately. This may be the case if you are the bearer of bad news, for instance. But if you want to avoid making a negative impression, you shouldn’t just ignore these emails. A…
NDAB CreativityshutterstockAccounting is a complex task and especially entrepreneurs who are just starting their projects can use all the help they can get. With the right bookkeeping software, founders, freelancers, and SMEs have tools at their disposal that make the work easier and less error-prone. What…
marventshutterstockClear customer communication builds trust, reduces misunderstandings and encourages long-term loyalty. For startups, this means making the most of limited resources by choosing the right channels, setting clear response times and creating scalable processes. Learn how email,…
JackBuuShutterstockWould you like to avoid defaulting customers, but you don’t know how? With 1&1 past due letter templates you can easily write your reminders. With prewritten texts for the first, second, and third letters, you can strengthen the management of your receivables. The aim of an…
AI-generatedWhat is corporate identity and how does it help your company? The concept of corporate identity aims to standardize the values and behavior in all areas of a company. In doing this, you improve communication within the company, as well as externally, and use your corporate…
Little Pig StudioshutterstockWhich business documents are subject to retention? Who is obligated to store them? 2 years, 6 years, 10 years: How long is long enough? The requirements for retaining commercial documents and their relevance to tax law can be confusing. We will guide you through the process and…
Nuk2013ShutterstockWhen a US government authority or department procures services or goods, it is required to allow private contractors to bid on projects. This allows any interested company to submit an application to secure a project contract. The legislation ensures that there are no unfair…
marventshutterstockThe terms “Governance, Risk and Compliance”, known as GRC for short, comprises the three areas that are responsible for internationally operating (often listed) large companies functioning well. GRC includes management and internal cooperation, assessing internal and external…
Rawpixel.comshutterstockSociety is moving more and more in the direction of sustainability and social responsibility, and this doesn’t stop when it comes to the stock market. Environmental, Social, Governance (ESG) criteria have established themselves as a way to assess the ethical commitments of…
StokketeShutterstockAre you looking for an alternative to Google Workspace? Whether you need lower costs, stronger privacy, or self-hosted flexibility, there are plenty of powerful options. From Microsoft 365 and Zoho to monday.com and Nextcloud Workspace, discover which tools offer the best mix of…
livertoonShutterstockMany businesses are actively searching for a suitable Microsoft 365 alternative that fully meets their needs. The market offers a wide selection: in addition to paid offerings, there are also surprisingly powerful free solutions available. In this guide, we compare various…
Rawpixel.comShutterstockGoogle Workspace or Microsoft 365? Both providers offer businesses a cloud platform equipped with office and collaboration tools. With similar pricing, companies looking to centralize their work processes using cloud-based apps face a tough choice. In this article, we’ll take a…