Valid for AI Marketing Suite, AI Search Manager, AI Reputation Manager, and AI Acquisition Manager.

This article explains the features offered by the AI Assistant and how to use it.

The central AI Assistant guides you through all the modules. It has been specifically trained to act in a solution-oriented and professional manner, just like an experienced entrepreneur. You can use it to manage key marketing tasks through dialog: you can create and publish posts, maintain your company profile, respond to reviews, and analyze your competitors. It also handles complex, multi-step tasks independently, taking into account information from previous sessions.

An overview of the key features

Publish in a single step: The AI assistant submits your company profile and listings to Google, Facebook, and the connected directories in a single step. If a Facebook connection has expired, the AI assistant displays a prompt to reconnect, rather than canceling the publication with an error message.

Smarter publishing: The AI assistant automatically adapts each post to the respective target platform. If a draft breaches a platform’s rules, you’ll be warned before publication and can rectify the issue.

Comprehensive profile management: The AI assistant updates categories, social media links, opening hours, and Google attributes on request. You’ll also receive a complete profile overview (telephone, email, social media profiles, languages, and verification status), as well as a live preview of your Google listing, which highlights any discrepancies between your stored data and the published listing.

Responding to reviews: The AI assistant drafts professional responses to customer reviews and helps you publish them.

Analyzing competitors and extracting website content: The AI assistant can extract content from any website (URLs) and convert it into usable text. Based on this, it analyzes your competitors’ websites directly. The competitor rankings display, for each entry, the distance, the category, the gap in review responses, a map link, and the competitor’s website domain.

Context and memory: The AI assistant handles long, multi-stage tasks across several steps. It does not encounter any fixed limits in doing so. It remembers the context from previous sessions, so you do not have to explain the facts all over again each time.

Language settings: The AI assistant consistently adapts to your chosen interface language and reliably responds in your preferred language.

Availability of specialized features (power-ups) by product

The following overview shows which product contains each specialized function. These functions are referred to as power-ups in the user interface.

Feature AI Marketing Suite AI Search Manager AI Reputation Manager AI Acquisition Manager
Publish profiles and listings (Google, Facebook, directories) Included Included Included Not included
Create and publish social media posts Included Not included Not included Included
Smarter publishing (platform customization, rule alerts) Included Not included Not included Included
Comprehensive profile management (categories, opening hours, Google attributes, live synchronization) Included Included Included Not included
Respond to reviews Included Not included Included Not included
Analyze competitors and scrape websites Included Included Not included Not included
Context and memory (multi-step tasks) Included Included Included Included
Language settings Included Included Included Included

Specialized functions (power-ups) of the AI assistant

The AI assistant offers the following additional, specialized features (power-ups) to guide you step by step:

Function Description Included in the following products
Keyword Strategist Carries out strategic keyword research, analyzes your keywords, and recommends relevant top keywords for your industry. In addition, the Keyword Strategist can group related keywords by topic and search intent for your content planning and check trending keywords. AI Marketing Suite, AI Search Manager
Content Optimizer Analyzes existing website content, identifies content gaps, and rewrites text to be search engine optimized without compromising your brand style. AI Marketing Suite, AI Search Manager
FAQ Snippet Generator Generates concise questions and answers and produces valid FAQ schema markup to boost your chances of appearing in Google Featured Snippets and voice search results. AI Marketing Suite, AI Search Manager
SEO Coach Creates bespoke guides and weekly playbooks covering technical, content, and local SEO. AI Marketing Suite, AI Search Manager
Improve Local Presence Checks and recommends improvements for business listings to boost local visibility. AI Marketing Suite, AI Search Manager, AI Reputation Manager
Local Visual Presence Optimizer Guides you step-by-step through planning and taking essential photos for map and directory listings. This results in clear, trustworthy images that strengthen your local discoverability and brand presence. AI Marketing Suite, AI Search Manager, AI Reputation Manager
Review Response Assistant Creates personalized, professional responses to customer reviews on your behalf, while maintaining your brand’s tone and voice. AI Marketing Suite, AI Reputation Manager
Brand Tone Advisor Checks your responses to reviews for tone, empathy, clarity, and compliance. This ensures consistent communication that meets your brand standards. AI Marketing Suite, AI Reputation Manager
Social Media Copywriter Develops strategies for social media management and generates content such as social media posts and ideas for visual content tailored to your brand and target audience. AI Marketing Suite, AI Acquisition Manager
Optimize Social Media Timing Creates a weekly publishing schedule tailored to your target audience’s time zone and platform habits. This helps you improve reach and engagement through clear, day-specific time slots. AI Marketing Suite, AI Acquisition Manager
Social Branding Assistant Assesses how well your post reflects your brand’s tone, visual elements, and accessibility. AI Marketing Suite, AI Acquisition Manager
Campaign ROI Predictor Based on historical market data, estimates the likely performance and outcomes of your advertising investments prior to launch. AI Marketing Suite, AI Search Manager
Marketing Advisor Provides strategic recommendations for all channels based on a thorough competitive analysis. AI Marketing Suite, AI Search Manager

Open the AI assistant

  • Log in to your IONOS account.
  • Click on Menu > Online Marketing in the title bar.
  • Open the product of your choice (AI Marketing Suite, AI Search Manager, AI Reputation Manager, or AI Acquisition Manager).
  • Click on the turquoise-blue, upward-pointing triangle icon with the curved arrow in the bottom right-hand corner. The AI Assistant’s chat window will open.
  • Enter your request in natural language. Example: “Create a post about our summer promotion and publish it on Facebook and Instagram.”

Creating and publishing posts

Describe to the AI assistant in the chat what post you would like to publish. The AI assistant will create a draft, including suggested text and images, adapt it to the selected platforms, and alert you to any potential breaches of the rules before publication. The AI assistant will then, if requested, publish the post in a single step on Google, Facebook, and the linked directories.

Manage company profile

Ask the AI assistant to add or amend individual profile details (e.g. categories, social media links, opening hours, or Google attributes). The profile overview allows you to check key details at a glance; the live view of your Google listing highlights any discrepancies, which you can correct right away.

Reply to reviews

The AI assistant suggests appropriate responses to customer reviews, while maintaining your brand’s tone of voice. You review the suggestion, edit it if necessary, and publish the response.

Analyzing competitors

Tell the AI assistant the website of a competitor, or ask it to compare your local competitors. The AI assistant analyzes the relevant pages and presents the results as a competitor ranking, showing the distance, category, gap in review responses, map link, and website domain.

Further information