Tips for your LinkedIn profile

Tips on how to optimize your LinkedIn profile

 

LinkedIn has become an indispensable part of the job search. HR staff search the network for potential candidates for open positions. A well-managed profile is essential to be successful on LinkedIn. After all, you want to show yourself at your best on LinkedIn. It is important...

 

Company mission, vision, values

Mission statement vs. vision statement

 

Even if prices are raised and there are more affordable alternatives on the market, we will often continue to buy products from the same brand. The reason for this is the same as explaining why we always choose to fly with the same airline or get our coffee from the same place:...

 

What is a small business?

Small businesses, explained

 

According to the US Small Business Association (SBA), a small business is a privately-owned and operated business with a small scale of trade and a small number of employees, depending on the industry. A small business can be an LLC, partnership, or sole proprietorship. There are...

 

Work-life balance

Work-life balance

 

A work-life balance involves a lot more than simply dividing working time and personal time equally. The concept is often viewed as a philosophy that determines many aspects of a person’s life. In order for it to succeed, both employers and employees must make an effort to create...

 

Job Interview Tips

Interview tips for making a great impression

 

You’ve made it past the application process and the initial screening and you’ve been invited to an interview. It’s normal to be nervous, especially if you have limited experience in selling yourself. There are a few unwritten rules that apply for all interviews. As soon as you...

 

CRM tools: customer care made easy

CRM tools: software for customer care

 

Customer care is one of the corner stones of a successful company – whether you are running an online store or offering bank accounts. Even smaller companies can benefit from the use of CRM tools, which help to organize customer- or buyer data. These software systems automate and...

 

Job posting: how to create appealing job advertisements

When searching for a new employee, there are a lot of things that need to be done which go far beyond the mere application procedure. Before you can conduct job interviews and draw up contracts, for example, it is important to create job postings that are as accurate as possible for the jobs available. However, what actually distinguishes a job advertisement that is perfectly designed in terms of...

E-recruiting: Applicant tracking systems for better applicant management

Whether it’s in the field of mobile or social media, various methods can help bring applicant management into the digital age. E-recruiting can help make it easier for you to find better candidates, strengthen your employer brand, and free up your HR department. This saves money and reduces staff turnover. Publishing job vacancies online is a start, but applicant management software can provide...

ROI – calculating return on investment

An investment is only a good investment when it is profitable. You can determine the return on invested capital by utilizing – among other methods – return on investment (abbreviated to ROI), one of the core indicators for business administration. We’ll explain to you what ROI is, how it stands out among other performance metrics, and what formula you can use to quickly calculate a company’s ROI...

Travel expense report: template for download

Every time an employee goes on a business trip, they have to submit the bothersome travel expense report afterwards. Professionally-prepared forms can make the work a lot easier. We therefore offer you a free travel expense report template available to download. But since every company is different, we’ll also explain how to customize the template.

Customer acquisition

No company can succeed without a customer base. That is why customer acquisition is so important in everyday business. Yet anyone who takes an uncoordinated approach to sales stands in the way of their own success. Some methods and useful tips can help you successfully acquire customers.

Green marketing: Sales-oriented, yet environmentally conscious

Green marketing is becoming increasingly important for companies, as sustainable production now plays a major role in the purchasing decision of many consumers. By definition, green marketing is not just about selling sustainably-produced products, but also about transparency concerning the ecological orientation of all areas of the company.

Complaint management

How does one handle criticism? Preferably with a strategy, genuine interest and the goal to improve something: Real complaint management is more important for a company than many people think. If you have a complaint management that functions well, your customer base will far more satisfied and the quality of your services will steadily increase. We explain how you should organize the complaint...

Invoice templates: How Excel, Word, and Co. help with the transmission of payment information

Using a template to write invoices saves you a fair bit of time. While you still have to enter all of the payment information for each order on your own, sample invoices provide a ready-made design that you just have to fill in using the relevant company and customer data. But how does the perfect invoice template really look? And what should an invoice template consist of?

The best accounting software at a glance

Whether you’re a freelancer, small business owner, or you manage an even bigger company, you know that organizing your finances can get stressful. Accounting software can relieve a lot of the hassle and keep your finances in order. We introduce you to ten of the best accounting software packages.

Invoicing software – what exactly is it?

What is invoicing software? Invoicing software is a cornerstone of running a business, whether large or small. Automating the invoicing process speeds up your work, allows you to get paid faster, and to grow your business at a greater pace. Our article presents the top 10 invoicing softwares available in North America.

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