E-Commerce

Sale contract agreement on the internet
Sale contract negotiation: The laws of e-commerce
  • Digital law

Most people don’t spend much time reading into laws and paragraphs of legal jargon. But for online business it is extremely important to know your rights and obligations, both as a merchant and as a customer. Even for simple matters such as an online sale contract, there are some regulations which differ from physical retail. The law has laid out some important duties for online merchants that are...

Sale contract negotiation: The laws of e-commerce
AR apps
AR apps: Overview of the best augmented reality applications for iOS and Android
  • Online sales

Augmented reality apps for iOS and Android make use of the modern technology of augmented reality (AR). In AR, the real world is supplemented by virtual elements to create a unique user experience. There is now a huge selection of apps with AR features: these range from AR games and applications for buying and selling, through to solutions for learning and travel.

AR apps: Overview of the best augmented reality applications for iOS and Android
Website accessibility
Web accessibility: reach more people online
  • Web development

Accessible websites remove obstacles: People with disabilities, the elderly, mobile users, or young visitors have different needs and demands when surfing the net. Many website operators have already implemented changes to make their sites more accessible to everyone. It’s not just the user that benefits from accessible web design, however: companies will find their websites rank better in the...

Web accessibility: reach more people online
URL Shortener
URL Shorteners For Shrinking Links – The Five Best Short URL Services
  • Social media

Why compress a link with a URL shortener? A good URL should be clearly composed, and also show the website’s navigation structure. However, these lengthy URLs can sometimes be too long for marketing and social media. A link or URL shortener allows you to create a small URL in no time at all. Find out how to shorten a URL, how secure it is, and which tools are available in our article.

URL Shorteners For Shrinking Links – The Five Best Short URL Services
Augmented Reality in e- commerce
Augmented Reality: how Pikachu helps e-commerce
  • Online sales

Augmented reality is considered to be the marketing trend of the future. And it’s true that this new technology really does build a bridge between the tactile and virtual worlds, a fact that offers enormous opportunities for both businesses and marketers. This is due to the fact that augmented reality means expanding and changing one’s perception of reality, and this applies to the e-commerce...

Augmented Reality: how Pikachu helps e-commerce
NFTART
NFT art: a new way to trade artworks
  • Online sales

Non-fungible tokens (NFT) are a way of trading art in the digital space. The NFT Art Finance platform, launched in 2021, takes this one step further. It offers artists the option to generate special NFT art tokens and investors a chance to trade these tokens like currency. Read on to find out how the generation and trading of NFT art works.

NFT art: a new way to trade artworks
Creating a PayPal account
PayPal accounts – the advantages of the digital payment service
  • Online sales

The payment methods offered by an online shop say a lot about its legitimacy, and can be decisive for many internet shoppers. Alongside debit card, credit card, and bank transfer payments, e-commerce has seen the rise of another online payment method in recent years: PayPal. But what is PayPal? Why is it so popular? And how does PayPal work exactly? We’ll take you through the basics for setting up...

PayPal accounts – the advantages of the digital payment service
Cryptomining
Cryptomining: meaning, function, and dangers
  • Know-how

Cryptos are the new gold. Unsurprisingly then that cryptomining evokes some association to the historical gold rush. The rise of cryptocurrencies like Bitcoin has led to tremendous hype surrounding digital money and cryptomining. Mining, in this case, refers to the mining or verification of cryptos through computing power and cryptominers. Read on to learn about the function and the dangers of...

Cryptomining: meaning, function, and dangers
The most important Google updates at a glance
From Panda to Penguin: the main Google updates at a glance
  • Search engine marketing

It took less than two decades for Google to rise to power. The search engine giant determines what can be found online and decides whether web projects are successful or not. If you want to appear at the top of the search results, you have to abide by Google’s guidelines – even those that are regularly changed and continually tweaked through algorithm updates. Here are the main Google updates of...

From Panda to Penguin: the main Google updates at a glance
Marketing automation: first steps and campaign details
Marketing automation
  • Online sales

Marketing automation refers to software platforms through which databases and campaign management aspects are connected with one another. This allows a form of campaign planning in which marketing measures are automatically deployed, measured and evaluated. We'll tell you how you can benefit from marketing automation.

Marketing automation