WordPress plugin favorites

WordPress turns 19: our 19 favorite plugins

 

From boosting security and privacy to web development – there are plenty of useful WordPress plugins. Almost any conceivable field of application is now covered by the plethora of practical extensions. To celebrate the 19th birthday of the CMS, IONOS has decided to share its...

 

Deleting a Telegram account

Deleting a Telegram account

 

Deleting a Telegram account is almost as easy as making one. We explain why people are making the move away from Telegram, how to completely delete your account, and what happens after you’re done. You should be aware that you can’t recover a deleted telegram account. Keep...

 

Free e-mail providers

The best free email providers: a comparison

 

The quality and quantity of features offered by free email providers is forever improving. Ever increasing amounts of storage space, greater levels of security, and more modern user interfaces are all being made available free of charge. But the list of possible providers is long...

 

iCloud with a custom domain

How to use iCloud with a custom email domain

 

The new premium subscription iCloud+ gives users the opportunity to use Apple’s popular cloud service with additional features. Among other things, the paid membership allows you to link the iCloud with your personal domain to send emails in the usual Apple environment using a...

 

Best Android cloud apps

The 9 best Android cloud apps – securing your smartphone data

 

As Android smartphone users will know, a complete backup of the operating system can only be created with the internal backup function that leaves a lot to be desired. The solution? Using a cloud storage solution like Google Drive. However, if you don’t feel comfortable handing...

 

Reasons to get your own email domain

Personal e-mail domains: professional communication on the web

 

A personal e-mail domain is a must in the commercial sphere. Conveying a professional image in your contact details will ensure that customers and businesses take you seriously. Find out about the advantages of having an individual mail domain and learn how to secure a personal...

 

Delete Snapchat account

Deleting your Snapchat account: How it’s done

 

Snapchat’s recipe for success is that images and videos that have been sent are automatically deleted immediately after they have been viewed. However, many people will eventually want to delete their Snapchat account completely. There are several possible reasons for this – the...

 

Nextcloud with Docker: How to install

Cloud software has become an essential part of the modern world. Without any work from the user, software like Dropbox, OneDrive, and OwnCloud synchronize data and files across devices. We explain how to install the open-source software Nextcloud with Docker and show you step by step how to build the configuration files you’ll need.

Content analytics and measuring success right

Strategic planning, laborious implementation, targeted promotion – anyone looking to make content marketing a sustainable aspect of their advertising campaign has their work cut out. But just because the content is online and has acquired its first likes doesn’t mean that the work is over and it’s time to put your feet up. Long-term monitoring of results and the optimization of individual...

Data mining tools for better data analysis

In the digital age, it’s normal for data from small and medium-sized companies to grow to unmanageable amounts. Data mining tools are used to extract desired information from data sets. These extract recurring patterns from the data and make them available to marketers and statisticians. We have compared the most important data mining software and show where their strengths and weaknesses lie.

Predictive analytics – definition and examples

What is predictive analytics? The subsection of big data analysis has similarities to data mining. But what exactly is the difference and how does predictive analysis actually work? We provide the answers on this method of data analysis, show you what it is used for, and what tools there are for using the technique of predictive analytics.

A marketing mix: the right strategies for success

To best position your products on the market, you need a good marketing strategy. The term ‘marketing mix’ includes all actions taken to market your product. This article will explain this term in detail and introduce available marketing instruments.

Website retargeting: hot on the user’s heels

The biggest challenge facing the e-commerce industry today: turning users who’ve found their way to websites via solid SEO work or ads into paying customers. A number one spot in Google’s search results or the highest click rate with an AdWords campaign means nothing if these don’t lead to conversions. Through retargeting, you can fight against scatter losses by addressing customers who’ve shown...

Behavioral targeting: tailored advertising on the internet

In the world of advertising, behavioral targeting is the method used by advertisers to record surfing behavior of potential customers, with the aim of categorizing visitors into key demographic groups. Website owners can create profiles based on users’ interests, preferences, and motives. This information determines the ad campaigns presented to the user, simultaneously reducing scattering loss...

What is programmatic buying?

Online marketing is becoming faster, more precise, and more efficient; this development is especially visible in traditional online advertising mediums, like banners and ads. By enlisting the help of programmatic buying (PB), marketers are able to harness the power of algorithms and mathematics for their campaigns. This allows advertising inventory to be automatically purchased and displayed to...

7 Apps like WhatsApp: WhatsApp alternatives 2022

Invitations to dinner parties; updates about work; an excursion with the college soccer team: if you’re not using WhatsApp, you run the risk of missing out on important information. But it does have its disadvantages too: the main one being that WhatsApp shares user data with its parent company, Facebook, which is making users want to switch to other messaging apps. So what good WhatsApp...

How to uninstall programs on Windows 11

There are several apps and system programs which are required for Windows 11 to run properly and therefore should not be uninstalled. However, if you want to free up memory and speed up the system, you can uninstall some Windows 11 programs which you don’t use or need. Uninstalling programs on Windows 11 and Windows 10 is quite simple. Our guide will show you how to do it.


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