Tutorial: RDFa—markup with Schema.org
Tag your website with RDFa according to Schema.org’s guidelines
  • Website creation

Recommended by W3C as a standard for embedding metadata into HTML, HTML5, XHTML, and other XML dialects, this data format forms the foundation for the semantic web. The project Schema.org provides a standard vocabulary for the markup format. Find out more about its applications and limits and get a feel for tagging with RDFa.

Tag your website with RDFa according to Schema.org’s guidelines
Tutorial: JSON-LD with Schema.org
Marking up your website with JSON-LD according to Schema.org
  • Website creation

JSON LD gives the programmers the possibility of embedding meta data as script separately from web content. Separating HTML markup and semantic annotation helps ensure a more easily read source text and facilitates tagging meta data for dynamic web content. All of this makes JSON-LD a serious competitor of the data formats RDFa and Microdata.

Marking up your website with JSON-LD according to Schema.org
WCAG: guidelines for web accessibility
WCAG - W3C guidelines for easily accessible web content
  • Web development

The W3C‘s Web Content Accessibility Guidelines (WCAG) is a set of suggestions to website owners on how to increase the accessibility of their content. To increase website accessibility, content should be perceivable, operable, understandable, and robust. 12 fundamental guidelines support these principles and aim to improve web content for individuals who are visually, cognitively, or physically...

WCAG - W3C guidelines for easily accessible web content
IFFT—find out how to improve your workflow
More productivity with IFTTT
  • Social media

The web service IFTTT lets users automate the processes of over 200 different web applications, services, and devices according to rules defined by users. The rules, also known as recipes, fall into one of two categories: 'if recipes' made of one component, and 'do recipes' composed of two. Many pre-packaged recipes can be found online, and can be easily tested, even by beginners. ...

More productivity with IFTTT
LAMP servers – the solution for dynamic websites
LAMP Servers: an affordable solution for dynamic websites
  • Know-how

If independently installing the software package for your hosting project is your goal, then you might consider choosing one of the many free components out there. Sooner or later you are bound to encounter the widely used and very popular LAMP stack software bundle. But what exactly makes this package so attractive in comparison to alternative options?

LAMP Servers: an affordable solution for dynamic websites
Creating Facebook pages for businesses
Social media for businesses: creating a Facebook page
  • Social media

A social media presence is essential for a successful marketing strategy, and maintaining a Facebook page is a key component of that strategy. What’s more, creating a Facebook page is simple. All companies, small and large, should ensure that they’re represented on the social media giant. Find out how here.

Social media for businesses: creating a Facebook page
SEO glossary: search engine optimization from A to Z
Search engine optimization from A to Z
  • Search engine marketing

Between white hat SEO and black hat SEO lies a grey zone, aptly named grey hat SEO. Marketers use this area to increase their link juice and to obtain a better position in the SERPs. As you can see, there are many complicated technical terms when it comes to search engine optimization, which can prove confusing for some. This small SEO glossary helps you to understand the terminology and means you...

Search engine optimization from A to Z
Successful social media marketing
Social media marketing: using likes to your advantage
  • Social media

There’s more to social media than cat videos and vacation selfies. Over the past few years, marketing managers have discovered the great potential of different social media channels. Almost every business uses Facebook as a marketing platform, and many have discovered that this social network is about more than just managing the business’ image and strengthening a brand name. Social media...

Social media marketing: using likes to your advantage
What is a CDN (Content Delivery Network)?
What is a CDN (content delivery network)?
  • Technical matters

If your online project is growing and beginning to attract international customers, the workload of your server is also increasing. High user numbers and the large geographical distribution of the clients result in ever-increasing loading times and slow transfer rates. By using a CDN (content delivery network), you’ll be able to react to increasing demands and optimize your data delivery.

What is a CDN (content delivery network)?
Structured data: an introduction
What is structured data?
  • Website creation

While humans automatically structure data when reading a website, programs like web crawlers or screen readers have to rely on special labeling in order to grasp sematic relationships. This additional information can be embedded in HTML code through a corresponding markup for structured data. Website owners have four formats at their disposal for this task: Microformats, RDFa, Microdata, and...

What is structured data?