Conversational Marketing

What is Conversational Marketing?

 

Conversational marketing is a hot topic for SMBs looking to change the way they reach out to new and existing customers. Learn more about how to engage customers on a one-to-one basis and grow your business with a more human approach to marketing.

 

Ancillary copyright for press publishers in Europe

Ancillary Copyright for Press Publishers

 

Upload filters and ancillary copyright are two planned changes to EU copyright law that are viewed with great concern by internet activists and various associations. This is because ancillary copyright law is criticised for restricting freedom of communication on the Internet,...

 

VerpackG – a guide to German packaging law

VerpackG: The new German Packaging Act of 2019

 

From 2019, a new packaging law will be enforced in Germany, with implications for international sellers who retail to the German market. Any sellers whose goods come in packaging are required to comply with this new law. The purpose of the law is to make competition fairer and to...

 

The best Alexa Skills

Amazon Echo upgrade: the best Alexa Skills

 

So you think Alexa can do a lot? Well, it’s now possible to add even more capabilities to the smart Amazon Echo speaker. If you network it with external providers, you can extend the pre-configured functions with different applications. With Amazon Alexa Skills, Alexa becomes a...

 

WordPress Gutenberg

WordPress Gutenberg: What does the new editor do?

 

The upcoming version 5.0 of WordPress will use the Gutenberg editor to make some changes to how articles are created. Gutenberg uses “blocks” instead of HTML and CSS. The act of creating an article has a playful element, with the author assembling their articles block by block....

 

Upload filters

Upload filters: a danger to free internet content?

 

The planned redesign of European Union’s copyright laws includes two very controversial acts. What is especially receiving a fair share of criticism though, is the projected commitment of website operators to establish upload filters designed to protect the intellectual property...

 

Telnet

Remote access to remote computer systems has always been a part of well-organized networks. Administrators can manage individual users as well as work on the move since a remote connection enables access to company data. One of the first protocols developed specifically for this purpose was Telnet.

Kanban

What team doesn’t want to improve its workflow? Kanban allows you to have a simple agile method at your disposal. Core elements of the system include visualization of all tasks on the Kanban board, and constant improvement of workflows. But what exactly is Kanban, and how can the method be implemented? We introduce Kanban, and explain the system to you.

JHipster: the framework suite for modern websites

Framework use has become an integral part of modern web development. Designing back and front ends based on ready-made basic structures saves a lot of time. The website generator JHipster is an interesting solution that uses several tools to create server-and-client-side components. Which components distinguish the suite and how to install and use the software for your own project will be...

TFTP (Trivial File Transfer Protocol) – File Transfer Protocol made simple

The Trivial File Transfer Protocol (TFTP) is one of the oldest and simplest network protocols. It allows two systems to exchange files on the local area network without having to establish a connection beforehand. To do this, TFTP uses the connectionless transport protocol UDP, which serves as an alternative to the more common yet more complex TCP. What other features set the TFTP protocol apart,...

Sequence diagrams: depicting UML message exchanges

Sequence diagrams help you depict the message flow within a system in clear detail. A UML sequence diagram is a good choice for anyone who wants to understand a specific application case well. In object-oriented programming, sequence diagrams are suitable for checking the logic of a system. We’ll present these diagram types in detail and explain how to create a sequence diagram.

WebP: the efficient format for images on the Web

Most websites display a variety of photos, graphics and animations, which often have a negative effect on performance. This problem can easily be kept in check thanks to measures such as compressing image files, which is why this technology is often used. With the WebP format Google has developed a format that aims to outperform JPEG, PNG, GIF etc. in terms of file size – even if it has only...

WebM: What you need to know about the Google media format!

MP4 is already a few years old. Could this be the time for a new video standard? With WebM, Google has already provided an open-source, free market competitor. Since its introduction in 2010, there has been much discussion about the WebM format. While Google is attempting to advance the project with the aid of YouTube and Android, Microsoft and Apple are opposed to it. Why is this the case? What...

YouTube sponsorship: support at the touch of a button

If you want to start a YouTube channel or expand your channel, you should think about monetizing it. Recently, YouTube made sponsorship possible: Until now, YouTubers mostly financed themselves through advertising or external donation platforms. Now viewers can directly sponsor a YouTuber via their YouTube page – by means of the “join” button. We explain what this is all about.

URL hijacking

If well-ranked sites suddenly disappear from the search machine index, it can be for a number of different reasons: In one case, the crawler could no longer check the pages in question, or in another case it could have identified duplicate content and removed one of the pages from the search results. Another reason, often unknown to the external developer, is so-called URL hijacking – a process in...

Qt: the C++ framework for developing cross-platform software

Frameworks are an integral element of software development. The collections of tools, libraries and ready-to-use components standardize and simplify the development process, which means a great deal of time can be saved when creating new applications. For example, the framework based on C++ Qt supplies diverse tools for the creation of cross-platform user interfaces; it is also convincing due to...

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